5 Tips for an Eye-Catching Advertisement

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Marketing master Stuart H. Britt once said: “Doing business without advertising is like winking at a girl in the dark. You know what you are doing, but nobody else does.” He was right. It’s indisputable that every business needs some form of advertising. That doesn’t mean every business needs an extensive, multi-million dollar campaign, but…

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Why Retargeting is Essential to Your Digital Strategy

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Do you ever wish you could follow your potential customers around – showing them products you know they’d love – until they finally make a purchase? With retargeting, your wish is a reality. Retargeting, sometimes referred to as remarketing, is a form of online advertising. Simply put, this cookie-based technology allows you to convert “window…

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This is the Best Time of Year to Advertise

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Ever wonder what’s the best time of year to advertise? Ideally, you should be advertising year-round. However, we know that’s not always feasible. Maybe you don’t have a huge advertising budget, or you don’t have to time to continuously work on a campaign. Nonetheless, you still want customers to know about your business. Luckily for you, you…

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