Posts by H2O Media Inc.
Back to School: A Lesson in Advertising Basics
Back to school time is right around the corner (don’t tell the kids). While you might not be heading back to the classroom, you can always take a little time to learn. Today, we’re going over the advertising basics, from the best fonts to use to how to pick the best colors. So find a…
Read MoreRight on Target: Do You Really Know Your Target Audience?
You may have the greatest product, but chances are, it’s not made for everyone. Instead, it’s geared toward a specific, target audience made up of shoppers most likely to turn into customers. Defining your target audience will help you understand who and where your customers are. It will also help you direct your marketing dollars toward…
Read MoreSponsored Content 101: Exploring Advertising’s Newest Opportunity
All successful businesses need an advertising plan. However, not all businesses’ advertising plans will look the same. What works for one business might be a complete waste of money for another. That’s why it’s incredibly important to find a medium that works for your product, audience and budget. Luckily,you have a lot of options to…
Read MoreGet Social: The Advantages of Social Media for Small Companies [INFOGRAPHIC]
Customer care is imperative when it comes to the success of any business, especially small companies. One of the best (and least expensive) ways to ensure quality customer care is to take advantage of social media. Over the past few years, social media has become a significant method used to create a positive impact on customers. This…
Read More10 Steps to Get Your Business Ready for the Holiday Season
The holiday season is creeping up quickly, and it’ll be here before you know it. As a business owner, that means time is of the essence. With December less than two months away, there’s no time to waste if you want to make this holiday season successful. That’s why we’ve compiled a list of ten steps to ready…
Read MorePublic Relations vs. Influencer Marketing: What’s the Difference?
Marketing your business is not as simple as it once was. Within the past year alone, numerous new strategies – from influencer marketing to social media advertising – have become prominent. These new methods of marketing have given brands a plethora of options to choose from. However, the expansive options have also made it difficult…
Read MoreH2O Media Inc. Recognized on Inc. 5000 for Second Consecutive Year
FOR IMMEDIATE RELEASE Allison Baker Voice (952)-856-6176 Fax (952)-856-5164 allison@h2omediainc.com www.h2omediainc.com H2O Media Inc. Recognized on Inc. 5000 for Second Consecutive Year Minnesota-based advertising agency climbed 15 places from 2016 MINNEAPOLIS (August 16, 2017) — Inc. Magazine has revealed its 36th annual Inc. 5000 list this morning, ranking H2O Media Inc. at number 4,113 on the…
Read MoreThe Influencer Influence: How to Build Your Brand With Influencer Marketing
These days, influencer marketing is all the rage. From Old Navy to Mixed Chicks, thousands of brands have jumped on the influencer bandwagon. But despite all the buzz, you may find yourself wondering what influencer marketing really is, and if it’s worth all the hype. To help you out, we’ve broken down the details about this brand-boosting…
Read MoreUnderstanding the Importance of Good Web Design
By Megan Arevalo via WebsiteBuilder Bill Gates said it himself: “If your business is not on the Internet, your business does not exist.” Something that seemed rather hard to believe during the 80s, today is a reality: Internet is not the future, but the present. Instant access to information through digital technology has turned consumers into…
Read MoreUp Your Insta-Game: 5 Tips to Improve Your Business’s Instagram
When you think of Instagram, you might not think of an indispensable tool for your small business. But you should. Instagram is currently one of the fastest growing and most popular social media platforms, and it can be an incredibly useful tool for your business — if done correctly. Use the following five tips to…
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