Archive for July 2017
Up Your Insta-Game: 5 Tips to Improve Your Business’s Instagram
When you think of Instagram, you might not think of an indispensable tool for your small business. But you should. Instagram is currently one of the fastest growing and most popular social media platforms, and it can be an incredibly useful tool for your business — if done correctly. Use the following five tips to…
Read MoreConsistency is Key: The Three Vital Elements of a Successful Advertising Campaign
Advertising is one of the best ways to grow your brand, get the word out about your small business, and eventually increase your sales. However, the many benefits of advertising are rarely immediately recognizable. To reap the full benefits of an advertising campaign, you need three essential elements: consistency, frequency, and patience. Consistency Advertising doesn’t…
Read MoreWords That Sell: 12 Words to Use in Your Next Advertisement
When it comes to advertising, the image is almost always the star of the show. Page through any magazine, and you’ll notice many bright, bold images with sparse text. That’s because text is typically not what initially grabs a reader’s attention. It is, however, what seals the deal. Words are weapons When creating an advertisement, it’s…
Read More7 Factors That Will Make or Break Your Digital Advertising Campaign
For the first time in history, digital ad spending has surpassed traditional ad spending. Now this really shouldn’t come as a surprise to anyone. For the past few years, digital has become the darling of many advertisers. Its cost-efficiency, interactive nature and vast audience make digital ideal for brands looking to bump up sales. However, digital…
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