5 Lies About Advertising and Why They’re All Nonsense

advertising

Advertising sometimes gets a bad rap for being an industry full of lies. Unfortunately, there’s a lot of agencies out there that continue to perpetuate this untrustworthy image. Luckily, we’re not one of those agencies. That’s why we’ve taken the time to debunk these five common lies about advertising. 1. Advertising doesn’t work¬† Where do…

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April Showers Bring May Advertorials

advertising

Spring is here, and with it comes flowers, sunshine, and most importantly, spring advertorials! This is the perfect time to start an advertising campaign for a new business or product line. Shoppers are shaking off winter and saying hello to a new season. Take advantage of consumers’ spring shopping sprees and get in front of…

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10 Common Advertising Mistakes to Avoid

As a small business owner, making the decision to begin an advertising campaign can often be overwhelming. This is especially true when you’ve never advertised before. You’ll likely have a million questions racing through your head, from what font to use to what publication to¬†publish your ad in. In all that chaos, it’s easy to…

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