10 Tips for Working From Home with Kids During COVID-19

dads

COVID-19 has created challenges for all of us, but working parents are navigating through the balancing act of working from home while also parenting and assisting in distant learning. H2O Media’s founder and CEO, Sara Connors, knows just how challenging this can be as she deals with running a company and parenting two young children…

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Advertising in the time of COVID-19

advertising

We are living through some unprecedented times.  With all this talk about staying healthy, socially distancing and being stuck in quarantine, advertising is probably the last thing on your mind. However, abandoning advertising during the time of COVID-19 is something you might want to reconsider.  The impact on readership While it seems like the entire…

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Back to School: A Lesson in Advertising Basics

Back to school time is right around the corner (don’t tell the kids). While you might not be heading back to the classroom, you can always take a little time to learn. Today, we’re going over the advertising basics, from the best fonts to use to how to pick the best colors. So find a…

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Sponsored Content 101: Exploring Advertising’s Newest Opportunity

sponsored content

All successful businesses need an advertising plan. However, not all businesses’ advertising plans will look the same. What works for one business might be a complete waste of money for another. That’s why it’s incredibly important to find a medium that works for your product, audience and budget. Luckily,you have a lot of options to…

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Public Relations vs. Influencer Marketing: What’s the Difference?

Public relations vs. Influencer marketing

Marketing your business is not as simple as it once was. Within the past year alone, numerous new strategies – from influencer marketing to social media advertising – have become prominent. These new methods of marketing have given brands a plethora of options to choose from. However, the expansive options have also made it difficult…

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H2O Media Inc. Recognized on Inc. 5000 for Second Consecutive Year

Inc. 5000

FOR IMMEDIATE RELEASE Allison Baker Voice (952)-856-6176 Fax (952)-856-5164 allison@h2omediainc.com www.h2omediainc.com H2O Media Inc. Recognized on Inc. 5000 for Second Consecutive Year Minnesota-based advertising agency climbed 15 places from 2016 MINNEAPOLIS (August 16, 2017) — Inc. Magazine has revealed its 36th annual Inc. 5000 list this morning, ranking H2O Media Inc. at number 4,113 on the…

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Understanding the Importance of Good Web Design

web design

By Megan Arevalo via WebsiteBuilder Bill Gates said it himself: “If your business is not on the Internet, your business does not exist.” Something that seemed rather hard to believe during the 80s, today is a reality: Internet is not the future, but the present. Instant access to information through digital technology has turned consumers into…

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Consistency is Key: The Three Vital Elements of a Successful Advertising Campaign

Advertising is one of the best ways to grow your brand, get the word out about your small business, and eventually increase your sales. However, the many benefits of advertising are rarely immediately recognizable. To reap the full benefits of an advertising campaign, you need three essential elements: consistency, frequency, and patience. Consistency Advertising doesn’t…

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Words That Sell: 12 Words to Use in Your Next Advertisement

words to use in your next advertisement

When it comes to advertising, the image is almost always the star of the show. Page through any magazine, and you’ll notice many bright, bold images with sparse text. That’s because text is typically not what initially grabs a reader’s attention. It is, however, what seals the deal. Words are weapons  When creating an advertisement, it’s…

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