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H2O Print Media Inc. changes business name to H2O Media Inc.; Company focused on emphasizing its digital offerings.
New research shows nearly 40 percent of the world’s population is on the Internet, indicating over 2.9 billion people are digitally connected.
MINNEAPOLIS (May 16, 2016) – Minnesota-based advertising agency H2O Print Media Inc. officially announced the company’s name change to H2O Media Inc. Monday afternoon.
The agency, which recently opened a digital department, has experienced tremendous success with its digital advertising, and CEO Sara Connors felt the company’s name needed to reflect the wide array of services the agency offers.
“The ‘Print’ in our name was limiting what clients thought we could do,” Connors said. “We [H2O Media Inc.] want to let clients know we can do so much more than place print advertisements for them. We offer website design, e-book layouts, animation/video ads, branding and much more in addition to print advertising.”
Over the past eight years, digital and social media has exploded. In 2016, nearly 40 percent of the world’s population is on the Internet, meaning over 2.9 billion people are digitally connected in some way. H2O Media Inc. knew it needed to expand its digital offerings in order to keep up with the ever-changing advertising environment.
“We need to stay in the forefront of an evolving digital world. To do this, we optimized how to give our clients more exposure,” said Director of Digital Strategy Cindy Jefferson. “From desktop, mobile and video, we now meet consumers with content viewable on any device, wherever they are, and connect them to you, the client, in the context that makes your message most resonant.”
The Internet has grown to be a vital element in modern people’s everyday lives, and H2O Media Inc. believes marketing to this online segment will help clients go beyond achieving their business goals.
H2O Media Inc. will still continue to offer a full range of traditional advertising services ranging from placement in top national and regional magazines to artwork design in addition to online advertising. For more information, please call 952-856-6176, or contact Allison Baker at firstname.lastname@example.org.
About H2O Media Inc: H2O Media Inc. is a full-service advertising agency specializing in direct-response advertising. The agency, which is located in Eden Prairie, Minnesota, offers a vast array of traditional and digital advertising solutions, from placement in top national and regional magazines to online advertising with publishers ranging from Allure, Time, Rolling stone to OK! Magazine