Print Advertising
Wise Words of Advertising Advice
Sometimes you just need a little advertising inspiration. Maybe you’ve run out of ideas, or you’re stuck on a campaign design; or maybe you just need some good advice from David Ogilvy and Bill Bernbach. Whatever the reason, these wise words from some of the industry’s greatest will have your creative juices flowing in no time.…
Read MoreAdvertising Crash Course: Color
Designing a great advertising campaign may seem pretty simple. All you need is a creative slogan, some catchy phrases and a nice picture, right? Wrong. Creating a successful print or digital advertisement requires way more than just a nice title or eye-catching picture. While those things are necessary and do improve the quality of the…
Read More10 Reasons You Should Work With an Advertising Agency
Say you’re a business owner. Growing your business is your top priority, and you want to do everything you can succeed, right? Of course you do. The only problem is you don’t exactly have a bunch of extra time to dedicate to promoting your business. You have to worry about running this thing, making products,…
Read MoreH2O Media Inc. Changes Name
[vc_row][vc_column][vc_column_text]H2O Print Media Inc. changes business name to H2O Media Inc.; Company focused on emphasizing its digital offerings. New research shows nearly 40 percent of the world’s population is on the Internet, indicating over 2.9 billion people are digitally connected. MINNEAPOLIS (May 16, 2016) – Minnesota-based advertising agency H2O Print Media Inc. officially announced the…
Read MoreThe Best Fonts to Use in Your Advertisements
As the internet informed me the other day, the Slow Loris really does enjoy eating rice balls. In fact, this fact was well worth hitting the replay button time and again on YouTube. In all my years of knowledge acquisition, I never would have imagined that Slow Lorises and rice balls went together in this…
Read More10 Ways to Make Your Advertisement Stand Out
A new rare substance has been found in the world. Getting an ounce of it, however, is a task that would give even Hercules a run for his money. What is this substance, you ask? It’s called attention. In this day and age, getting an ounce of attention is the proverbial needle in the haystack.…
Read MoreTips on How to Create Good Copy
Good copy contains valuable and vital information, and helps target audiences both understand the offer and understand how to respond to said (stated) offer. With this in mind, the following tips are used frequently by pros who understand the need for creating good copy. These tips should be noted for their common sense and usefulness…
Read MoreWhy is Print Advertising Valuable to Your Company?
Dinosaurs vs. mammals. The ultimate skirmish, right? It just seems relevant to begin an article on print and online advertising with some analogy about dinosaurs and mammals. Extinction myths aside, however, I’ve always been one to believe that dinosaurs didn’t simply disappear. No, dinosaurs were too smart for that. Dinosaurs, you see, actually evolved into…
Read MoreWhat Your Logo Says About You
Wear a Halloween costume on Valentine’s Day. Go right ahead, if it suits you. However, if you don’t win over any hearts—whether chocolate or real—don’t be surprised. Though getting someone to say “Be Mine” can be the result of many things, at its core, it boils down to presentation. It’s about realizing what you want…
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